Travel Inspiration By A Pro Trip Designer

Branding in Utah

Friend Of A Friend Consulting

Aug
11
2010

The Canyons Resort

Above Park City, Utah

August 3, 2010

Shooting at Dawn

Shooting Mountaintop at Dawn on The Canyons

I recently went out to Utah to help shoot some viral videos for a new campaign for The Canyons Resort. They are undergoing some major updates – new trails, a brand new chair lift with heated seats and a great new ad campaign with an alluring contest.

I Cialis worked with a Creative Agency and together we came up with a pretty inspiring tagline/concept asking customers: How do you Mountain? It’s based on a concept that defines the way a person mountains thus making ‘to mountain’ a verb.

View from the Gondola

View from the Gondola

Check it all out on their website (with copy written by moi) at www.howdoyoumountain.com.

Me in Utah

Me in Utah

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Posted in: Friend Of A Friend Consulting

Published by Meg, Wednesday, August 11, 2010 No Comments

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About Meg

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Meg is the founder of luxury travel consulting company, Friend of a Friend Consulting. Her three books, Italian Hideaways, Caribbean Hideaways and England's Hideaways are published by Rizzoli. Passionate about travel, hotels and wine, she continues to write freelance travel pieces and is currently pursuing a Masters in Wine through the WSET.

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The opinions expressed on this blog are solely my own and do not reflect separate business relationships with the subject. Whenever posts are supported financially, they are designated as such.